Hurry Up and Become an Exhibitor at Analitika Expo 2025
3 Reasons to participate in Analitika Expo 2025
Over the past few years, the Russian laboratory equipment market has undergone a number of transformations and is still adapting to new conditions. Considering the withdrawal of a number of foreign players from the Russian market, the search for alternative suppliers is ongoing to support the increasing domestic production.
The last 4 years have also seen the active development of the chemical industry, and due to plans to modernise the healthcare system, more than 2,400 primary healthcare facilities will be built and reconstructed, which will certainly affect the infrastructure of laboratories as well.
In order to solve key tasks of businesses and the industry as a whole, it is important to expand production, establish new logistics chains and continuously interact with other market players. These and many other opportunities are provided by Analitika Expo, the largest International Exhibition of Laboratory Equipment and Chemical Reagents in Russia and Eastern Europe.
Participating in Analitika Expo 2025 is important for those who want to:
- To build business communications with industry players. In 2024, the exhibition was visited by more than 5,700 specialists - representatives of Russian scientific and production laboratories from various industries, research organisations, healthcare and government agencies. At the same time, 92% of visitors influence their purchasing decisions at the exhibition. Equally important is the maintenance of current business contacts - 73% of participants managed to meet with existing customers and partners.
- Expand the presence of your brand. Since Analitika Expo has been the central business platform for analytical chemistry in Russia and CIS countries for more than 20 years, specialists from all over Russia and other countries visit the exhibition. In 2024, visitors came from 68 regions of Russia and 19 countries, which opens up opportunities to find new sales channels for products.
- To confirm the status of the company and support its image. Participation in an exhibition has long been more than just a matter of company status - it is also an effective marketing tool. Participation in a major industry event emphasises the relevance of your company's products, the desire for continuous development, and the ability to be a stable and reliable market player. In 2024, 260 companies exhibited at the exhibition, 100 of which participated for the first time. According to participant surveys, 68% of the exhibitors were satisfied with their participation in the exhibition.
